Now this is good job advert writing!

Founded in May 2000, led by Dr. Angus Reid and based in Vancouver, BC, Vision Critical provides companies with an industry leading software platform to do Internet based market research. Clients like the NHL, Westjet, Monster.com, MuchMusic and Reebok have benefited from our technology. Vision Critical is a Microsoft Gold Certified Partner and has also been named on Ready to Rocket, a list of the top private BC companies positioned to capitalize on growth in the IT sector. Vision Critical is now partnering with Angus Reid Strategies, a group of the best and brightest thinkers that help organizations answer the big questions using the latest technology and market research techniques. The organization is led by Angus Reid, who for over 30 years has worked with public and private sector organizations throughout North America.



COMMUNICATIONS SPECIALIST





Role Overview

We are seeking a communications specialist who has the tenacity of Bob Woodward, the writing style of Chuck Klosterman and the marketing savvy of Nick Usborne. The Communications Specialist will be responsible for generating and conveying content from within Vision Critical and Angus Reid Strategies that lead to in-bound opportunities. This person will oversee the content within our web initiatives and use their knowledge of search engine optimization to turn visitors into leads. The role is suited to those seeking a fast paced, deadline driven, challenging environment.



Responsibilities

• Compose and coordinate delivery of a monthly email newsletter

• Maintain blog with weekly updates on the company

• Produce Podcast / Videocast / Webinar series with key stakeholders within company

• Write product, marketing, corporate and sales content for website

• Mange Google ad words and landing pages

• Search engine optimization

• Craft and test multiple offers to increase in-bound leads from website

• Write case studies and testimonials

• Support PR and marketing initiatives with content

• Create monthly questionnaire for VC collective panel



Requirements

• Previous work experience in a related communications/writing role

• Proven background in marketing, communications and search engine optimization

• Excellent communicator

• Clear writer

• Proactive thinker

• Works well independently and in groups



Interested applicants can apply online at www.visioncritical.com or email your resume to careers@visioncritical.com