Thursday, November 23, 2006

Another Job Posting

Public Relations Lead
ResponseTek Networks Corp. enables Global 2000 firms to increase revenues and profits by building advocacy and dramatically reducing customer churn. Our Customer Experience Management (CEM) solutions help organizations continually improve their ability to deliver on the customer promise by delivering up-to-the-minute, front-line customer experience information to their key decision-makers.
We pair excellence in technology with a firm dedication to developing our people. If you are seeking an exciting career opportunity and are ready to embrace the rewards associated with a dynamic, privately-owned software firm, we want to hear from you right away.
ResponseTek is looking for a Public Relations Lead, a brand ambassador to the media who understands the attitudes and concerns of the marketplace and can match them with the success of our business.
The focus of this role will be on driving ResponseTek’s public relations & communication programs, which include crafting and pitching stories to relevant media, building and nurturing relationships with media representatives, identifying and entering awards, and securing speaking engagements for ResponseTek spokespeople, all while ensuring that ResponseTek’s brand is positioned and recognized in the marketplace.

Your responsibilities include:
• Develop and pitch op-eds, bylined articles, feature stories, mentions, and interviews to general press and business media
• Identify key media and contacts; build relationships with journalists, create and maintain global media databases
• Review editorial and speaking/event calendars to align internal activities appropriately
• Develop ‘mediagenic’ angles, themes, and hooks
• Write and edit press materials
• Respond to press inquiries
• Manage the tracking and internal reporting of PR coverage including monthly forecast and activity
• Analyze effectiveness of media campaigns
• Secure speaking engagements for ResponseTek spokespeople
• Counsel ResponseTek executives to support media interviews and public presentations, i.e. message delivery and scripts, Q&As, and talking points for keynote speeches and panels
• Identify and enter relevant award programs


About you

• Minimum 2-yr. experience pitching media, preferably at an agency
• Adept at handling potential PR issues responsively, sensitively, and articulately
• Outstanding writing and copy-editing skills.
• Strong media relations and communications skills
• BA in Public Relations, Journalism, Marketing, or related field
• Journalistic experience is a plus
• A network of media contacts in financial services and telecommunications industries is a bonus


Interested in working with the leaders in customer experience management?

Send us a cover letter & your resume, pitching you as the ideal candidate for this position. Tell us what differentiates you from the masses and consider it your first media pitch.

Interested people can send their resumes and cover letters to
careers@responsetek.com attention Maz Pardhan. If anyone has questions, they
can contact sarah.stephen@responsetek.com.

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